HARLEY DAVIDSON-AMS Group careers : apply now for the latest vacancies
Abdulla Al Masaood and Sons Group (AMS Group) is one of the United Arab Emirates’ well-established business groups, recognized for its diversified portfolio and long-standing commitment to quality, innovation, and customer satisfaction. Founded more than 45 years ago in Abu Dhabi by the late His Excellency Abdulla Al Masaood, the company has grown from a family-owned enterprise into a respected organization with interests across multiple industries. Today, the group is owned by Humaid Al Masaood and Khalifa Al Masaood, who continue the founder’s vision of sustainable growth, business excellence, and long-term value creation.
The leadership team plays a significant role in driving the group’s success. Peter Grimshaw serves as Chief Executive Officer, bringing strategic direction and operational expertise across the organization. Within the automotive division, Shaun Smith holds the position of AMS Automotive General Manager, overseeing one of the group’s most successful business segments. Paul O’Callaghan serves as the General Manager of the UAE Harley-Davidson dealerships, ensuring premium customer experiences and maintaining the brand’s strong presence across the country.
A defining milestone in the group’s history has been its partnership with Harley-Davidson Motor Company. This successful collaboration has continued for more than three decades, establishing Abdulla Al Masaood & Sons Motorcycles LLC as the official Harley-Davidson dealer in Abu Dhabi and Dubai. The relationship reflects a shared commitment to premium products, exceptional customer service, and a passion for motorcycling that has earned the trust of riders throughout the region.
Harley-Davidson Dubai officially opened its doors in 1993, marking the beginning of the brand’s expansion within the UAE. Two years later, Harley-Davidson Abu Dhabi was launched in 1995, strengthening the dealership network and making the iconic motorcycles more accessible to enthusiasts across the Emirates. Since then, both dealerships have become leading destinations for motorcycle sales, servicing, genuine parts, accessories, and riding apparel.
Harley-Davidson represents far more than motorcycles. The brand is recognized worldwide as a symbol of freedom, adventure, individuality, and self-expression. Every motorcycle reflects a legacy of craftsmanship, engineering excellence, and timeless design. Riders associate Harley-Davidson with unforgettable journeys, open roads, and a lifestyle built around exploration and personal freedom.
The Harley-Davidson product range includes premium motorcycles designed to deliver outstanding performance, comfort, and reliability. Genuine parts and accessories provide opportunities for owners to customize motorcycles according to individual preferences while maintaining factory quality and performance standards. Extensive collections of riding gear, helmets, protective equipment, apparel, and branded merchandise are also available, ensuring riders have access to everything required for both safety and style on and off the motorcycle.
Customer satisfaction remains a core focus across every stage of the ownership journey. From selecting the right motorcycle to receiving professional maintenance and after-sales support, experienced teams are dedicated to delivering reliable service and personalized assistance. Skilled technicians use genuine Harley-Davidson components and manufacturer-approved procedures to help maintain performance, safety, and long-term reliability.
Beyond motorcycles, AMS Group has developed into a diversified business organization operating across several industries. The company combines internationally recognized brands with successful locally established businesses, creating a balanced portfolio that supports long-term growth while contributing to the UAE’s economic development. A strong reputation for professionalism, integrity, and operational excellence has enabled the group to build lasting relationships with customers, business partners, and stakeholders.
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The AMS Automotive Division represents one of the group’s strongest business segments, offering respected automotive brands and related services. Continuous investment in modern facilities, professional expertise, and customer-focused solutions has helped maintain high standards across every area of operation. Innovation and service quality remain important priorities, allowing the division to adapt to changing market demands while delivering exceptional value.
In addition to automotive operations, AMS Group has established successful businesses across numerous sectors. These include Abdulla Al Masaood and Sons Motor-Cycles Sole Proprietorship LLC, Specialized Sports Equipment Sole Proprietorship LLC, Emirates for Universal Tyres Sole Proprietorship LLC, Yalla Tyre Trading Sole Proprietorship LLC, Abdulla Al Masaood and Sons Jewellery Sole Proprietorship LLC, Abdulla Al Masaood and Sons Properties Sole Proprietorship LLC, Advanced Travel & Tourism Sole Proprietorship LLC, and AM for Yachts & Aluminium Boats Industries Sole Proprietorship LLC. Each business contributes unique expertise while reflecting the group’s commitment to quality, reliability, and professional service.
The real estate division focuses on developing and managing quality properties that meet the needs of residential and commercial clients. The jewellery business offers carefully selected collections featuring exceptional craftsmanship and elegant designs. Marine operations provide specialized services related to yachts and aluminium boat industries, while the travel and tourism division delivers professional travel solutions designed to support leisure and business customers alike.
A culture of continuous improvement has supported the company’s long-term success. Investment in talented professionals, advanced technologies, and efficient business practices allows every division to maintain high operational standards. Strong leadership and clear strategic direction have enabled the organization to adapt to evolving industries while preserving the values established by its founder.
Career opportunities within AMS Group attract passionate individuals seeking professional growth in a dynamic and supportive environment. Employees have opportunities to work with internationally recognized brands while gaining valuable industry experience across diverse business sectors. The organization values dedication, teamwork, innovation, and customer-focused thinking, creating a workplace where talent can develop and contribute to long-term success.
Professional development is encouraged through ongoing learning, practical experience, and exposure to industry best practices. A collaborative work culture supports career advancement while promoting excellence across all departments. Every employee plays an important role in maintaining the high standards that customers and partners have come to expect from AMS Group.
Today, Abdulla Al Masaood and Sons Group continues to strengthen its position as one of the UAE’s respected business organizations. Through strategic leadership, diversified operations, premium international partnerships, and a consistent focus on quality and customer satisfaction, the company remains committed to delivering outstanding products and services across every business sector. Guided by the vision established by His Excellency Abdulla Al Masaood and carried forward by Humaid Al Masaood and Khalifa Al Masaood, AMS Group continues to build lasting value while supporting future growth and business excellence throughout the United Arab Emirates.
Current Job Openings at AMS Group
AMS Group is currently hiring talented professionals across multiple departments in Dubai and Abu Dhabi, United Arab Emirates. All available positions are full-time, onsite roles, offering exciting career opportunities within the organization’s automotive and motorcycle divisions.
Dubai, United Arab Emirates
- Assistant Accountant – Full-time, Onsite
- Customer Relationship Management (CRM) Executive – UAE National – Full-time, Onsite
- Retail Operations Manager – Motorcycles – Full-time, Onsite
- Sales Executive – Motorcycle, ATVs, UTVs & Rental – Full-time, Onsite
- Sales Executive – Motorcycles – Full-time, Onsite
- Sales Trainee – Motorcycle (IMC) – Full-time, Onsite
- Senior Technician – Indian Motorcycle – Full-time, Onsite
- Service Advisor – Motorcycle – Full-time, Onsite
- Storekeeper – Spare Parts (Automotive) – Full-time, Onsite
Abu Dhabi, United Arab Emirates
- Labour – Full-time, Onsite
- Parts Sales Executive – Full-time, Onsite
- Quality Control (QC) Inspector – UAE National – Full-time, Onsite
- Sales Executive – Motorcycle, ATVs, UTVs & Rental – Full-time, Onsite
- Sales Executive – Motorcycles – Full-time, Onsite
- Sales Trainee – Motorcycles – Full-time, Onsite
- Technician – Harley-Davidson – Full-time, Onsite
- Technician – Renk – Full-time, Onsite
- Testing Engineer/Operator – Renk – Full-time, Onsite
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